This course is designed to provide participants with a practical understanding of Digital Marketing concepts and their integration with online tools such as YouTube, Facebook, Instagram, TikTok and LinkedIn to optimise their online space, grow subscribers, likes and view promoting content through social media.
You will learn how to develop a practical digital marketing strategy to align with your business goals, conducting market research, identifying target audiences, and defining marketing objectives, and creating an integrated digital marketing plan including email marketing ideas. Platforms include:
- YouTube: Demonstrate Your Value, Grow your audience.
- Facebook: Create and Engage with your audience.
- Instagram: Brand attraction
- LinkedIn: Networking and Partnerships
- TikTok: Your Digital Disruptor – Micro-Influencers
15 January to 11 March
Redhouse, Merthyr Tydfil